Will the empire last long?
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In this review of Microsoft's Vista launch, Mario Miyojim explores the possibility that something has changed. He writes, "Recently, Microsoft started to sell a new operating system, Windows Vista. There are a few reasons to believe that, this time, it will not be successful."
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Microsoft seemed like a new kind of player in the eighties that offered a low-cost operating system with development tools, a pretty face, easy learning, and promised to replace Unix with advantages. The Unix establishment did not see it coming, because they saw a toy that would never invade its dominion, the high level applications that drove big business.
Besides, it never occurred to all the incumbents that Microsoft would become a monopoly, since big IBM had once been defeated at that game, and jurisprudence would take care of it in case it tried. However, Microsoft used marketing skillfully and projected the image of an innovative, smart, advanced enterprise that would benefit all the common people... Complete article Full Story |
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