Privacy analysis of FLoC

Posted by bob on Jun 13, 2021 6:23 AM EDT
The Mozilla Blog; By Eric Rescorla
Mail this story
Print this story

In a previous post, I wrote about a new set of technologies “Privacy Preserving Advertising”, which are intended to allow for advertising without compromising privacy. This post discusses one of those proposals–Federated Learning of Cohorts (FLoC)–which Chrome is currently testing. The idea behind FLoC is to make it possible to target ads based on the […]

Full Story

  Nav
» Read more about: Story Type: Editorial, News Story; Groups: Chrome, Mozilla

« Return to the newswire homepage

This topic does not have any threads posted yet!

You cannot post until you login.