UP with People
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The Mozilla Labs team recently posted about a new personalization initiative for Firefox, which fits into the larger “Personalization with Respect” aspiration that Jay Sullivan articulated in May. We want to give individuals more participation in their Web interactions so they can more easily get what they want, in a clearly defined way. This idea is gaining traction with leading publishers and marketers who see their craft as providing valuable, engaging and content-rich experiences to their audiences.
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