Microsoft reboots with sweeping reorganization

Posted by vainrveenr on Jul 12, 2013 5:39 PM EDT
SFGate.com; By Michael Liedtke and Barbara Ortutay
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Microsoft Corp. has decided its entire business needs a new operating system. CEO Steve Ballmer is restructuring the company to cope with a quickening pace of technological change that has left the world's largest software maker a step behind its two biggest rivals, Apple and Google. In an effort to catch up, Microsoft is dismantling a management structure that separated the company into sometimes disjointed divisions and hatching a more cohesive product line-up. The new set up revolves around software, devices and services connecting those devices to applications stored in remote data centers — a concept that has become known as "cloud computing."

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