Sucks to be on the wrong end of trademark law.

Story: Apple SLaps Amahi WIth Cease and DesistTotal Replies: 9
Author Content
dinotrac

Jun 22, 2011
9:45 AM EDT
In this case, that's the end that says you have to defend a trademark or lose it.

I strongly suspect that Apple will lose it anyway, but they certainly can't keep it if they don't defend it.
skelband

Jun 22, 2011
1:23 PM EDT
Out of interest, have Apple actually successfully registered "App Store" as a trademark anywhere?
hkwint

Jun 22, 2011
2:29 PM EDT
Not yet, AFAIK.
jdixon

Jun 22, 2011
2:58 PM EDT
I think if they have an application pending, they still need to act as if it's been granted in order to keep it. Now, whether they have standing to do so is an interesting question. They may have to settle for just asking nicely, and document the attempt. Dino, your opinion?
dinotrac

Jun 22, 2011
3:49 PM EDT
Even if they don't have an application pending, but...

if you read the story, you'll see that they have applied for a registered trademark, and that Microsoft has objected to it being granted on the grounds that it's generic.
DrDubious

Jun 22, 2011
4:34 PM EDT
Sounds like we need MORE people using the term "App Store", to help pre-empt it being stupidly trademarked by publically emphasizing the term's generic nature...
jdixon

Jun 22, 2011
4:39 PM EDT
Pretty much, yes. Even Apple can't sue everyone.
skelband

Jun 22, 2011
4:40 PM EDT
IIRC correctly, you need to register a trademark in every domain in which you intend to protect it.

I presumed, in the article, that they were referring to US trademark registration.

Have they tried to to register it anywhere else?
dinotrac

Jun 22, 2011
6:35 PM EDT
@skelband --

You don't actually need to register a trademark, but...you should.

There's a neat little story they told in my Trademarks class in law school about McDonald's restaurants. No -- not the ones you're thinking of, but a tiny little chain here in Illinois that was using the name before the giant chain and had thus carved itself out a little hole in the Trademark coverage.
BernardSwiss

Jun 22, 2011
7:41 PM EDT
I like the story of when some scotswoman started up a little organic deli/sandwich shop in Buckinghamshire, England) and called it McMunchies Sandwich Bar.

McDonald's eventually took her to court for trademark infringement (arguing that people would get confused over whether she was a MacDonald's franchise). Apparently McDonald's in not only in the habit of registering any name starting with "Mc" as a trademark, but also launches suites over the mere use of an "Mc" prefix -- they haven't a legal leg to stand on, but use there financial/legal might to intimidate or steamroller legitimate defendants into ceding their rights (sounds awfully familiar, doesn't it?)

http://articles.chicagotribune.com/1997-02-02/news/970202027...

This got into the news, and as a result a white knight came to her defence -- namely one Lord Macdonald of Macdonald, premier clan chief of Clan Donald, who raised a few... interesting... issues about name and trademark (including, apparently, that his family had owned a small, very posh hunting-lodge (with restaurant) for a century or two).

IIRC, Ms Blair eventually gave in and changed the name, but McDonald's (the restaurant) only dropped the case after MacDonald's (the clan) established a public campaign to pressure McDonald's to back off.



Posting in this forum is limited to members of the group: [ForumMods, SITEADMINS, MEMBERS.]

Becoming a member of LXer is easy and free. Join Us!