(Is this) Linux marketing?
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| Author | Content |
|---|---|
| hkwint Oct 20, 2009 5:15 AM EDT |
OK, so Verizon and Google are marketing a Linux device that's using a platform that's not fully open. They're not using the word Linux however, they're not using the name of the manufacturer of the device (Motorola), and they're not using the real name of the platform (they use Droid instead of Android). Nonetheless they're educating the public about how iDon't is not open, kinda funny actually considering Android is one of the more closed Linux platforms. I wonder if this qualifies as Linux marketing or not. Sure, they're probably the first to start a big marketing campaign advertizing a product running Linux (including during popular ball-games it seems), and how it's better than something from Apple. That might be a win for the community. I wonder if one day we'll see some firm doing marketing for 'Blin (It's cool to omit the first chars it seems) without mentioning Linux, Intel and Moblin, but mentioning how it's less closed than Windows. That last thing remains to be seen, but such an ad would at least be fun to watch. Also I'm still wondering why (almost) nobody uses the TI OMAP 4 series featuring the Cortex A9 yet. I think while the chips are ready to be delivered, they're probably not tested enough and development is not fully done. Because the multi-CPU capable OMAP 4 promises to deliver great speed improvements. If a product based on the 'old' OMAP 3 is already (assumably) faster than an iPhone, than a product featuring an OMAP 4 - should be even faster. Sure Apple is going to reply to this in adds (like they did with Microsoft I guess) and obviously someone at Samsung will be kicked in the but to provide faster CPU's for the next iPhone. Finally some 'good' competition happening, fun to watch, but probably / maybe no real help for free software. |
| caitlyn Oct 20, 2009 4:17 PM EDT |
It's not Linux marketing. I've seen the ads. There is no way anyone is going to associate them with Linux unless they already know that (an)Droid is Linux under the hood. The one and only good line in the add is that "iDon't encourage open development." Touting the Open Source roots of (an)Droid is nice, but since Android really isn't Open at this point it is also somewhat misleading. It seems to me Google and Verizon are running as far from the dreaded "L" word as they can, and I don't mean the "L" word associated with a certain TV show or celebrities like Ellen Degeneres. |
| tuxchick Oct 20, 2009 4:38 PM EDT |
KD Lang does this awesome "L" word schtick where she admits that she is a L............................awrence Welk fan. Yeah, they're not going to say "Linux", they want us to think they made it all up by themselves. I love the iDon't commercial, it's funny. Though I never remember what it's for. |
| caitlyn Oct 20, 2009 4:44 PM EDT |
The Droid commercial is funny the first time you see it. I just think it's sad that Linux is a dirty word to companies who are profiting from Linux. It reminds me of the whole Tom Tom discussion a while back.Quoting:KD Lang does this awesome "L" word schtick where she admits that she is a L............................awrence Welk fan. LOL. I'm not a fan of kd lang (has she started using capital letters now?) but I may have to check that out. I hear that sort of "l" is becoming chic anyway. Ellen is doing makeup commercials now and then I read something touting Rachel Maddow as "l" chic. It all seems silly to me. {Possible TOS violation removed here.} |
| tuxchick Oct 20, 2009 5:06 PM EDT |
It's better to be chic than reviled :) |
| Steven_Rosenber Oct 20, 2009 5:09 PM EDT |
I just saw this commercial for the first time last night. Very good marketing. I'll be anxious to both see how this marketing plan develops AND see whatever the hell this thing is ... |
| caitlyn Oct 20, 2009 5:29 PM EDT |
tc: I agree. It's a pity the comment that followed couldn't have stayed. |
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